I am a firm believer that you cannot and will not fix what you do not understand—and that’s exactly why culture surveys are essential in any organization, especially one that’s growing or going through major change.
Culture surveys give your people a voice. Not just the loud ones. Not just the ones in leadership. Everyone. It’s one of the few tools that can actually pull back the curtain on what employees are thinking and feeling—without them having to risk saying it out loud in a meeting.
According to Gallup (2023), companies with high employee engagement show 23% greater profitability. But here’s the thing: You can’t improve engagement unless you know what’s affecting it. Culture surveys reveal that. They uncover hidden frustrations, what’s working, and where leadership might be out of sync with staff.
They also show your team that you care enough to ask. That kind of intentional listening builds trust, and trust is the foundation for performance, retention, and growth (Zenger & Folkman, 2019).
At the end of the day, if you're not measuring your workplace culture, you're making leadership decisions in the dark. And in 2025, that's just not good business.
Ready to transform your workplace culture? Call Jones Consulting Company at 916-836-1080 to get started with a custom culture survey today.
References
Gallup. (2023). State of the global workplace: 2023 report. https://www.gallup.com/workplace/349484/state-of-the-global-workplace.aspx
Zenger, J., & Folkman, J. (2019). The new competencies of outstanding leaders. Harvard Business Review. https://hbr.org/2019/03/the-new-competencies-of-outstanding-leaders